At least once a week somebody asks me, “How did you get so
many Pinterest followers?” So in today’s post I'm going to share my Top 3 Pinning Strategies.
Strategy #1: Create Quality Pins
If you follow Pinterest’s formula for creating pins, your
pins will be pushed into the smart feed. What’s the formula? It’s pretty
simple, actually. Pins must be 1) helpful, 2) visually appealing, and 3)
actionable.
Pro Tip: Under
your pin descriptions, tell readers why they should repin your content. Then
add a link back to your boards or website so that their followers can find you,
too.
![]() |
Pin Samples |
Strategy #2: Create a Board Your Audience Wants to Revisit
Make a Living Board (one that you add to regularly) which provides
value to your visitors. Be sure to
add a board description so that Pinterest users can easily find it when they
search.
Pro Tip: To make
your board search-friendly, mention one key word 3x’s in the board description. In the screenshot, I used "complex sentences" once in the title and twice in the description.
![]() |
Teaching Board |
Here's a link to a board description that regularly ushers
traffic to my Post It board.
Strategy #3: Join Collaborative /Group Boards
This is, hands down, the quickest way to supercharge your
Pinterest exposure. Check to see if your favorite pinners host collaborative
boards (boards which have several pinners pinning to them). If they do, ask for
invitations so you can contribute to them.
Pro Tip: Infographics
and videos have high repin rates so consider using them to showcase your
favorite pins. I used Pictochart to
create Annotating Made Easy, my most
popular pin (shown below). It’s easy to use and many templates are free.
![]() |
Annotation Post |
If you’d like more tips like this, visit: How to Create Pinterest Boards That Visitors Love.
And if you have a favorite Pinterest strategy, please share it with us. Happy pinning!
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And if you have a favorite Pinterest strategy, please share it with us. Happy pinning!

Janice, I loved watching you and Malia live on your Pinterest Chat! I have been implementing strategies that I have learned from you ever since. Thank you for the blogpost too! Great information. Karen (Silly Sam Productions)
ReplyDeleteHi Karen! Thanks for the encouraging words. I really appreciate it :-)
ReplyDeleteThis is such wonderful information, thanks for your generosity.
ReplyDeleteThank you, Patricia, for stopping by. My blog is pretty new so it's nice to know people are reading it!
ReplyDeleteThis was very helpful. Thank you for the time you put into these explanations!
ReplyDeleteMy pleasure!
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